Content Management

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    MollyMaid

    Content Management

    Professional residential home cleaner, Molly Maid, Inc. retained Grand River to design and build the new http://www.mollymaid.com on a robust content management system to allow targeted marketing based on service, region, or franchise opportunity. Grand River leveraged SiteCore, a leading .NET content management system as the platform for the build. Molly Maid, Inc.‘s marketing users can now present custom images, landing pages, messaging, services and fees based on a users IP address and past history, paid and natural search and logged in users.
    mollymaid.com

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    Mr. Handyman

    Content Management

    National home repair franchise, Mr. Handyman, selected Grand River to design and build the new http://www.mrhandyman.com leveraging SiteCore, a leading content management system. The new site has the ability to present completely unique sites to Residential as opposed to Commercial customers via the multi-site capabilities to better target service. Creating content like custom videos, to-do lists, and geo-targeting (think service calls for winterizing in the Northeast and deck repair before the summer in the Midwest) allows targeted marketing at the click of a button by marketing users, avoiding costly and time consuming IT involvement. Users can now be presented with custom images, landing pages, messaging, services and fees based on a users IP address, past history, paid and natural search campaigns and logged in users.
    mrhandyman.com

Need Content Management?

If you offer products and services via the web, you need the ability to identify your customers, segment or group them and provide personalized content including product information, images and personalized information. It should be unique to their browsing and buying trends and insure a high rate of conversion and a personal experience. Find out how to implement these personalized shopping experiences with our recommended Content Management solutions.

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